Showing posts with label presales. Show all posts
Showing posts with label presales. Show all posts

Friday, August 10, 2012

Using Psychology On Your Prospective Customers to Get Maximum CTR ROI and Conversion

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I think it's funny that Google has billions and billions of dollars in cash. They do because most CEOs want try to create more sales by throwing more people at their website. You don't need more traffic. You need a finer strainer. 

What's easier to do, double your traffic or make your video, app, ad, or product twice as effective? Well, if you had asked Nokia, they would have picked throwing more bodies at the marketing conversion problem. Then Steve decided to make a phone that's, oh, about a zillion times better. Now you know what's really easier because its impossible to throw a zillion more people at your website or ad.

If you want to double and double again your CTR and sales conversion rates from half a percent to 2 percent, this is how you do it: The Marketing Psychology of Doubling Your CTR and Sales Conversion. Hint, it's what the most powerful men on earth did to get that powerful.

Thursday, August 2, 2012

How Custom Tailored Physician Sales Databases and Prescriber Databases Can Boost ROI

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We all know the feeling of talking to someone who's just not having it. But every once in a while, we get to experience that person who won't leave you alone about it. Well, the difference is not you. The difference isn't timing either. It's them. 

This applies to medical device manufacturers and pharmaceutical companies as well. When you're selling, WHO you're selling to is the single biggest factor in reducing sales cycle time and vaulting up ROI. This is how to build a custom physician sales database and prescriber sales database.

You'll find, as we did, that using the most precise and accurate data as a launching pad for your sales force will drive client and prescriber acquisition rates faster than you counted on.

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