http://pbs.twimg.com/media/BEUefhyCIAAsbZu.png:large
This is the part that is the missing link in the minds of most people who want to build their first iPhone or Android app.
In this particular view, all the pages have been rendered and each image is an actual screen shot. But before we get to this point, the exact same content is just hand drawn on a napkin to start discussion.
If your app is similar to another app that's already on the market, we still start with a napkin level hand sketch because that is where we have the greatest flexibility to innovate and add strategy that will make your app uniquely valuable.
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