Name one thing that every single viral meme has in common.
Your first guess will be humor: Wrong.
Phelps smoking weed went viral, and the event itself was not intrinsically humorous.
You might say, "great video:" Wrong.
The Evolution of Dance guy's video was just normal.
The DNA of a Successful Viral Marketing Strategy is NOT What It Has, It's What It Lacks
So what does every single viral marketing ad or video have in common. This is not a trick question. But the answer is elusive because it's NOT something they all do, it's something they all DON'T.
None of them have any commercial messaging. Google: "Reddit $50 Cypher."
What this tells us about how a marketing strategy must be structured to go viral is ironic but empowering: The Viral Marketing Formula: The Most Common Mistakes You Make In Going Viral.
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